Many individual and strong characters define the wines of the Allram family. A product of experience and skill. Courageous people united in family, not afraid to take decisions. This journey started with Walter Allram, who in the fifties dared to convert the farm into a winery and continued with Michaela Haas-Allram and Erich Haas who took over the winery and ventured into export. The attention to detail and quality was passed on to every generation. Today, Lorenz and his sister Magdalena are pursuing the passion for quality and are converting the winery step by step to organic farming.
Lorenz Haas-Allram is a young winemaker who brings their family traditions to the present times. In the opinion of Lorenz, wine is constantly evolving. Therefore, he is always seeking for ways forward for the evolution of their wines. After studying in Austria and Span, he completed multiple internships in Pfalz, Stria, New Zealand, South Africa and Wachau. That is where his approach of combining the best of both worlds comes from: new-world sciences meet passion and traditional methods. Since 2015, Lorenz has been in charge of the vinification of its family estate, and he has been dedicated to recultivation of the forgotten vineyards.